An end-to-end process for tapping into AI's hidden creativity

Anshu Chimala, a former Apple design lead, demonstrates how to unlock AI's creative potential beyond typical bland outputs by using strategic prompting with models like Claude Fable 5 and GPT-5.6 Sol. He explains that standard LLMs tend to produce safe, generic designs due to their training as next-token predictors, but tailored prompt engineering can reveal AI's hidden creativity.