As U.S. blocks DJI, Insta360 races to win American creators

Insta360 opened its first U.S. flagship store in New York, aiming to capture American content creators and outdoor sports enthusiasts. This move contrasts with DJI, another Shenzhen-based company facing U.S. restrictions due to national security concerns. Insta360 sees the U.S. as a key market, accounting for up to 40% of its revenue, while DJI's drone sales are blocked in the U.S.