As U.S. blocks DJI, Insta360 races to win American creators

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Insta360 opened its first U.S. flagship store in New York, aiming to capture American content creators and outdoor sports enthusiasts. This move contrasts with DJI, another Shenzhen-based company facing U.S. restrictions due to national security concerns. Insta360 sees the U.S. as a key market, accounting for up to 40% of its revenue, while DJI's drone sales are blocked in the U.S.

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