Craft and taste
Ben’s Bites
Read the full articleThe author reflects on their personal sense of taste, shaped by years of curating products and content, and uses AI tools like Codex and Opus 5.5 to analyze their consumption habits. They emphasize valuing authenticity, unique stories, and craftsmanship in founders and products, highlighting Granola as an example. This exploration reveals a nuanced appreciation for how and why people make distinctive choices that resonate with the author.

