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Business & Enterprise Society & Culture5 min reading time

Legal AI startup Spellbook hired a new CMO — and she has strong opinions on avoiding 'creepy' AI marketing

Business InsiderPublished 19 days ago

Read the full article

Spellbook, a legal AI startup, appointed Meltem Kuran-Berkowitz as its new chief marketing officer. She advocates for ethical AI marketing practices, urging marketers to avoid using AI to impersonate humans.

#ai-marketing-ethics #legal-technology #meltem-kuran-berkowitz #spellbook

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