Trump and CEOs try to shed AI's toxic branding
Covered by 3 sources
Read the full articlePresident Trump and tech leaders including Nvidia CEO Jensen Huang are promoting the term "superintelligence" to replace AI, aiming to rebrand and reduce public backlash against the technology and its infrastructure. The White House Accord on Super Intelligence was signed by major tech firms to support this shift in narrative.

Covered by 3 sources
- Executive Order On Renaming AI To ‘Super Intelligence’ Signals Unexpected Legal Bumps Ahead· Forbes
- OpenAI says Trump’s AI accord needs more detail, Semafor reports· The Next Web
- Inside the AI industry's grassroots rebellion, led by elite researchers at frontier companies· Axios
- The Dangerous Gap Between What AI Can Do And Should Do· Forbes
- Trump's AI rebrand causes 'unprecedented' demand for Slovenian website names· BBC
- Trump, Big AI go all-in together· Axios



